Posts Tagged ‘html code’
Removing Obstacles to Email Sign Up Conversion
Email marketing starts with building your list, so converting website visitors into subscribers is of prime importance. We, as marketers on the internet, want our signup process to be as streamlined as possible.
Too often, however, we end up sabotaging ourselves, unwittingly introducing obstacles to new subscriptions. Today, I wanted to discuss some places to look for these “subscriber pitfalls” on your own website. Read the rest of this entry »